As 2024 unfolds, Latin America's market complexity deepens, presenting challenges and opportunities for Qualitative UX research.

Latin America's markets require a nuanced approach. Understanding the interplay of social, political, and economic factors is key. Leverage local expertise to adapt and thrive in this vibrant, evolving landscape, creating and improving solutions that resonate across this diverse region.

Sharper, highly segmented research strategies require reliable sources of participants from diverse populations, treated with due care and respect, and constantly renewed.

The newest iteration of our proprietary Qualitative Research Participants Panel adds a focus…

The increasingly frequent adoption or reinforcement of the ResearchOps organizational layer by research teams and agencies tells about the relentless search for productivity, scaling, efficiency, and consistency; consolidation of best practices; and increasing the overall value of studies and knowledge repositories.

The methods applied to carry out reporting are not systematized and still follow random paths.

When it comes to Online Communities deployment, sometimes less is more. Try to avoid redundancies and repetitions…

When it comes to Online Communities deployment, sometimes less is more. Try to avoid redundancies and repetitions…